Wholesale and Retail

PostBy Avi Paz Group At 01.09.2010

Until the advent of the Internet, most end consumers bought diamonds through ordinary retail outlets – whether a famous international house like Tiffany or Bulgari, or a small-scale private jeweler. The term "wholesale diamonds" was reserved almost exclusively for members of the diamond industry.

Nowadays, a quick Internet search will turn up hundreds of results for dealers selling wholesale diamonds that can be acquired as lots or single stones in almost any stage of production: imbedded in chunks of kimberlite, rough and cuttable, polished, or completely cut and polished loose stones.
Loose diamonds can also be found for sale on more mainstream websites, such as eBay.

What actually constitutes a fair wholesale price is a complicated matter. Since 1978, the Rapaport Group has been publishing the Rapaport Price List, a monthly guide to wholesale diamond pricing. However, the list is intended for use by the diamond trade, not private consumers, and its detailed data has to be adjusted for the specifications of a given diamond.

But how many end consumers are looking to buy loose diamonds? Many of the businessesadvertising "wholesale" diamonds are retailers hoping that a high sales volume will make up for discounted pricing. Customers looking for diamonds in a more familiar form – set as jewelry – can find many wholesale or discount diamond sites that manufacture diamond jewelry to order, depending on their criteria for diamond size and price.

The Avi Paz Group allows customers to browse our online inventory. A single search can sort our entire inventory by any number of parameters: size, shape, cut, color, price, and more.