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BaselWorld Runs Like Clockwork for the Avi Paz Group

The Avi Paz Group came away from the BaselWorld watch and jewelry exhibition, held this year from March 24-31 in Basel, Switzerland, with a feeling of satisfaction.

In addition to holding meetings with the regular customers we see every year at Europe’s largest watch and jewelry trade show, Group representatives – including founder and president Avi Paz – also met a number of new clients.

Our patented PrinceCut® diamond design attracted considerable interest and enthusiasm among visitors to the booth, as did our layouts of diamonds ready for setting that feature pre-measured diamonds that have been perfectly matched by size, color, and clarity.

Sixteen Israeli diamond companies showed this year at BaselWorld. Organizers reported that 103,000 visitors attended the exhibition, an increase of 2.5% over 2010 exhibition, despite the fact that the total number of exhibitors was slightly lower.

Unfortunately, the next-to-last day of BaselWorld was marred by a well-orchestrated diamond heist. A group of suspects approached the booth of one of the diamond dealers showing in Hall 3.0. They reportedly distracted the employee and managed to remove four diamonds worth millions of dollars from the booth’s display case. By the time the owner noticed the theft, the suspects had already left the hall.

A spokesman for the Basel prosecutor’s office said the heist appeared to be a “highly professional” job, and pictures of the suspects taken from security camera footage have been handed over to Interpol.

In another incident, a US diamond dealer owner identified a visitor to his booth as a man believed to have stolen a diamond from last year’s BaselWorld by switching the stone for a piece of cubic zirconium. He alerted security, who followed two of the suspect’s associates to the bathroom, where they discovered a number of cubic zirconium stones. The two men were detained for questioning.

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