A unique program in Rotterdam is being exported to Beijing: “The Smog Free Project” – an innovative method of turning air pollution into diamonds, envisioned by Dutch artist Daan Roosegaarde – will have its first run in Beijing.
According to the Daily News, “The Smog Free Project” is made up of two parts: first, the smog is sucked up by a 7-meter tower which cleans the polluted air at a nano-level. Since the Beijing smog is 32% carbon, Roosegaarde argues that it can be turned into diamonds under 30 minutes of pressure. The money raised by selling jewelry made with these diamonds will go towards developing more Smog Free Towers. According to the World Economic Forum, Roosegaarde got the idea while looking out of a Beijing hotel window – and could see nothing but smog.
To see exactly how the concept works, check out this video posted by The World Economic Forum.