Special Features

What Makes the PrinceCut® Special

The PrinceCut® diamond, developed and patented by the Avi Paz Group and marketed exclusively through authorized PrinceCut® retailers, builds and expands on the traditional emerald shape.

What makes the PrinceCut® diamond so special? The shape of the PrinceCut® is distinguished by cropped corners and elongated, stepped sides, and many facets, which provide a number of advantages in terms of light play and brilliance.

Avi Paz’s PrinceCut® diamond features 111 facets, compared to the 46 facets of the traditional emerald cut. Forty-one of the facets are on the crown, with another 70 on the diamond’s pavilion. The many facets allow the light “wasted” by the emerald cut to come into full play in the PrinceCut®, giving the stones unparalleled brilliance and fire.

The scintillation and sparkle brought out by the PrinceCut® not only shows off a diamond’s true potential for light play and sparkle, but also hides inclusions in lower-quality stones that would be exposed by the classic emerald cut.

With the PrinceCut®, diamonds of lower clarity can be turned into bright, brilliant stones. Since the PrinceCut® maximizes the scintillation and fire of lower-quality diamonds, it cuts the per-carat cost of manufacturing diamonds.

The Avi Paz PrinceCut® is available in all colors and clarities and in sizes ranging from 0.10 carats upward.