The Patent

Avi Paz Group’s PrinceCut® diamond represents the culmination of three year’s work and research and the Group holds both US (#US00D429475S) and international patents for this unique design.

The patented PrinceCut® diamond is a contemporary version of the classic emerald shape, with innovative cropped corners and stepped sides. The PrinceCut® features 111 facets (compared to the tradition emerald shape’s 46 facets), providing unmatched light play and brilliance, even for stones of lower clarity.

To ensure that the patented diamond is sold through optimal channels, Avi Paz operates a dedicated PrinceCut® marketing program that promises authorized PrinceCut® dealers regional exclusivity.